This Little Goat

 This Little Goat is Stephanie Izard's brand of sauces, spices, and everything crunches inspired by flavors from her award-winning restaurants. The Iron Chef, Top Chef, and James Beard Award-winning chef approached us to help level-up her company's outward communications, refine its brand identity, and position the company more competitively in a very competitive market. 

This resulted in a full website overhaul which better reflected the brand's identity and improved the consumer experience, a new automated email strategy to more effectively engage customers throughout the buying cycle, and an overall refinement of the company's language. I served as the lead on all new creative since taking over the account, while also acting as the social media manager on a day-to-day basis. I also help lead all 360 marketing efforts for Stephanie Izard's personal brand as well as her various brand partnerships, which include Amex, Lexus, InstaBrand, Hidden Valley Ranch, and several others.